Craig Peterson acknowledges that there are already some good mattress stores in Wichita, but that’s not stopping him from opening Bedtime Mattress Outlet later this month.
“I believe that there’s a need for it here,” he says of a mattress store that sells quality mattresses at discount prices. “I’m just the alternative to what’s out there right now.”
Competitors such as Mattress Hub are “good companies, and they are selling great beds. but they are on a higher-end scale.”
Mark Barrientos of Mattress Hub takes exception to that.
“We have mattresses that start at $59 and go all the way up,” he says. Peterson is a former Rent-A-Center district manager who most recently has been operating two discount mattress stores in Oklahoma City.
He wanted “to be able to bring that back to my hometown.” His first store is set to open by Jan. 27 at the northwest corner of Harry and Rock Road. “I’m trying to hit for tax season,” says Peterson, who is hoping to attract customers with some disposable income. Don Piros and David Leyh of Landmark Commercial Real Estate handled the deal. Peterson likes Harry and Rock because of all the apartments in the area and the proximity to McConnell Air Force Base. He says people living there for only a few years might prefer to spend less on a mattress. Peterson hopes to expand outside of Wichita one day. “For right now, I would focus on the east and then eventually a west-side location.”